Welcome our new members in March 2021

We are excited to welcome a diverse range of new members this year. Read more on the organisations that joined our community in March 2021 and their plans within the Cool Farm Alliance.


Archer Daniels Midland (ADM) is a global leader in human and animal nutrition and the world’s premier agricultural origination and processing company. Ana Yaluff, Sustainability Manager EMEAI at ADM says, “we are pleased to become a member of the Cool Farm Alliance to further accelerate our sustainability efforts. Through the use of the Alliance’s sustainable agriculture assessment tools, we hope to better track the environmental impact of our supply chains and partner with farmers to find ways of maximising the environmental benefits of agriculture for a brighter future.”

Hanns R. Neumann Stiftung

Hanns R. Neumann Stiftung (HRNS) has joined the Cool Farm Alliance as a powerful community of climate change fighters with the mission to advance sustainable agriculture. The Cool Farm Tool, developed and run by the Alliance, enables HRNS to come up with effective strategies to reduce the carbon footprint of the farmers in the coffee regions where HRNS works.

Joining the Cool Farm Alliance has offered great insights into the work HRNS is already doing and will enable the organisation to further increase the climate resilience of coffee farming families, while reducing their carbon footprint. Knowledge exchange with fellow Cool Farm Alliance members will also enable HRNS to incorporate additional climate-smart tools into their work and address more climate related challenges such as deforestation and the protection of watershed areas. Read the full press release here.


The Lactalis Group is the world’s largest dairy group, a French family-owned company founded in Laval, France in 1933. Today, with 266 dairy processing plants, the Lactalis Group is present in 51 countries around the world. The organisation plans to use the Cool Farm Tool on their partner farms to highlight and promote innovative farming systems that contribute to the restoration of ecosystems and thus to the reduction of climate impact.

“We are pleased to announce that we have just joined the Cool Farm Alliance. This collaboration allows us to further our ambitions in sustainability by proposing to our partnering farmers the use of solid and recognised tools such as the Cool Farm Tool. We are convinced that strengthening partnerships is crucial for sustainability projects to flourish. By working together we can demonstrate how milk production plays a key role in mitigating climate change.”


MyEasyFarm is a french AgTech startup focused on precision and carbon farming. MyEasyFarm provides a solution for farmers and cooperatives to help them in the daily use of precision farming in an easy and connected way for better efficiency and sustainability. MyEasyCarbon provides a platform for actors of the agri-food industry (Farmers, Cooperatives, Agro-Industry) to measure and reduce CO2 emissions, to increase soil carbon storage in agriculture and generate additional revenues from carbon credits.

Simpsons Malt Ltd

Founded in 1862, Simpsons Malt is an independent, fifth-generation family-owned business. The company’s passion is a focus on making malts with taste, flavour and consistently high quality with the world’s best brewers and distillers in mind, helping them to craft the finest beers and whiskies. From grain to glass, the company’s malts are certified and fully traceable, produced only from 100%, certified seeds of the finest UK two-row barley that have been procured by its agricultural merchanting divisions, McCreath Simpson & Prentice (MSP) & W N Lindsay, which has farming partners across England and Scotland.

Simpsons Malt is committed to sustainable sourcing and production and recently assisted more than 400 of its farming partners who grow malting barley on contract in becoming verified to the SAI Platform’s Farm Sustainability Assessment (FSA) to Gold performance level. The company also recently switched its 28-strong fleet of wagons based out of its Berwick-upon-Tweed headquarters from diesel to the fossil-free, renewable HVO fuel – resulting in a net CO2 reduction of up to 90%. The goal now is to encourage the reduction in emissions across its operations, including on farm by working closely with its farming partners.

By joining the CFA, Simpsons Malt hopes to give its farming partners a greater understanding of their on-farm emissions, assisting them in planning and targeting their operations to reduce their emissions and, as a result, become more sustainable.


Agriculture needs an urgent transformation to face its many challenges: environmental impacts, CO2 emissions, consumer expectations, business models and revenues.

Food processors and producers accelerate the transitions they need by relying on TheGreenData’s Tech Solutions and Consulting Services. TheGreenData’s expertise in 360° Data Valuation, Data Modelling, and Collaborative KPI Creation, will contribute to state-of-the-art sustainable practices of the Cool Farm Alliance Members.


TrustBIX joined the Cool Farm Alliance and its organisations to collaborate and encourage sustainable farming practices for both farmers and agri-businesses. TrustBIX’s involvement in the CFA also positions TrustBIX as a strong voice in efforts to create Canada’s first agri-food sustainability index, work now underway as part of the National Index for Agri-Food Performance (NIAP). While the National Index’s development process is unfolding, the Company’s work in integrating the Cool Farm Tool for use with BIX and North American farm management practices could become well-suited to ultimately enable this Index.

“We are delighted to join the prestigious Cool Farm Alliance and work with our industry peers to enhance the value of the sustainability solutions we offer our customers,” said TrustBIX CEO, Hubert Lau. “Looking at our capabilities and the unique data collected combined with the industry knowledge and expertise of the team at the Cool Farm Alliance, we see an opportunity to integrate our BIX software platform with the Cool Farm Tool.” Find the full press release here.