Cool Farm Alliance Annual Meeting 2022

Building a Community that Regenerates Agriculture
18th-19th May 2022 / 12:00 – 16:15 British Summer Time (BST)
Online Event




We are delighted to invite you to Cool Farm Alliance’s 2022 Annual Meeting. Themed “Building a Community that Regenerates Agriculture”, the two-day meeting will gather the Cool Farm community once more in a virtual space to join their voices and experiences in interactive sessions and discussions.

Wednesday, 18 May, 2022
Members Day 1

Thursday, 19 May, 2022
Public Session & Members Day 2

Public Session

The 19th of May will start with a series of public panel discussions and presentations designed to underline the importance of community, scalable approaches, and biodiversity for the transition to regenerative, climate-smart agriculture.

The public event is followed by a closed session for members, which gives them the opportunity to further connect with the Cool Farm community and discuss content from the event as well as key questions in topic breakouts.

Thursday 19 May 2022 – Open Session


Time (BST) Speakers Session Title Session Description
12:00 – 12:15
Andre Eitner
Vice-Chair Executive Committee, Cool Farm Alliance
Sustainable Agriculture Manager, PepsiCo

Richard Profit
General Manager, Cool Farm Alliance
OPENING: Vision and Purpose of the Cool Farm Alliance Hear about developments and successes over the past year and how they contribute to the vision and mission of the Cool Farm Alliance
12:15 – 12:40
25 min
James Ede
Global Sustainability Lead, Cargill Starches, Sweeteners & Texturizers
Where Social Becomes Cool in Turkey Learn how Cargill’s corporate responsibility program in Turkey is a unique approach of linking farmer prosperity with the Cool Farm Tool
12:40 – 13:10
30 min  Jan Peter Lesschen
Senior Researcher & Project Lead Soil and Climate, Wageningen University

Khaoula Essoussi
Global Dairy Sustainability Manager, Danone
Collaborating to Drive Climate-Neutral Farming – the ClieNFarms Initiative We will hear from Danone and Wageningen University about the recently started ClieNFarms Initiative, a joint effort of research, finance, supply chains and farmers that aims to create an enabling environment for the transition to climate-neutral farms, and what role the CFT plays in their activities
13:10 – 13:30 Q&A and Break
13:30- 14:15
45 min
Marianne Landzettel
Ag Journalist & Author

Franco Costantini
Managing Director, Control Union UK

Loekie Schreefel
Farming Systems Ecology group & Animal Production Systems group, Wageningen University

Panel: Regenerative Agriculture – How to Regenerate Ecosystems and Build Communities for a Future-Proof Agriculture In a conversation with experts, we want to explore the key success factors of regenerative agriculture, the potential to scale it globally, and the role of tools like the Cool Farm Tool to drive a transformation to regenerating soil, agriculture and the environment. Questions can be asked at the end of the panel
14:15 – 14:40
Dr. Eduardo Arellano Ogaz
Lead Researcher and Associate Professor, Faculty of Agriculture and Forestry, Pontificia Universidad Católica de Chile

Caitlin McCormack
Senior Consultant, 3Keel

The Cool Farm Biodiversity Module in Motion – Voices from the Field and Collaboration Towards Industry Alignment Dr. Eduardo Arellano Ogaz shares valuable insights in how his project team used the Cool Farm Biodiversity Module with farmers in Chile, and what they could learn about the farmers attitude towards nature. Furthermore, hear about the Cool Farm’s collaboration with 3Keel to establish the module as industry standard for taking management decisions in support of on-farm biodiversity
14:40 – 14:55
Geraldine Bernard
Global Agriculture Sustainability Lead, Heineken

Alberto Javier Maynez Gutierrez
Strategic Sourcing Director for Raw Materials, Heineken

Low Carbon Farming – Rolling out the Cool Farm Tool as part of a Global Carbon Farming Program Heineken will talk about its experience with their Global Low Carbon Farming Program,  involving currently 300+ farms in 15 countries and 22 suppliers in 2022, and using the Cool Farm Tool.
14:55 – 15:00
Daniella Malin
Deputy General Manager,
Cool Farm Alliance
Closing the Open Session


Thursday 19 May 2022 – Closed Member Session

15:00 – 15:10 Break
15:10 – 16:00
50 min
Topic Sessions: Review and Discuss Focus Topics and Content from the Annual Meeting KEY TOPICS:
+ Biodiversity
+ Follow-up Methods, Science & Software
+ Can the Cool Farm Tool Decommodify Commodity Markets?
+ Using the CFT to incentivise supply chain emissions reductions by farmers
16:00 – 16:25
25 min
Presentation of Discussion Rounds & Closing of the Day